Utm campaign6/13/2023 ![]() ![]() You just lost the information that the user came from Twitter. One of your followers clicks on the link and arrives at When they are done reading, they want to go to your home page. Let’s say you published a new blog post, An Awesome Way To Do Something Awesome. ![]() Let me tell you an example of why it’s such a bad idea. Should I Use UTM Parameters For Internal Links On My Website? Making this change will make sure that any parameter you add to your URLs (UTM or not) won’t affect how your website is shown in search results. This tells Google to always use in the search engine results page. You can tell Google what URL it should use when indexing a page on your website. Since we are talking about this, let me give you a little tip. Pro Tip: How to Tell Google What URL Should Be Indexed? However, those are anomalies and most websites are indexed correctly. That being said, there have been some instances in the past where links with UTM parameters have shown up in search results. Long answer: Google (and even Bing) knows that UTM parameters are used for tracking. It will neither improve your website’s search rankings nor harm them. It will not affect search rankings of your website in any way. Will Tagging URLs With UTM Parameters Affect the Search Rankings Of My Website? In this post, I’m going to answer 7 of the most frequently asked questions about UTM parameters.ġ. These parameters do a lot of work and are interpreted in very specific ways in Google Analytics. UTM parameters are just a set of five parameters (utm_campaign, utm_medium, utm_source, utm_term, and utm_content) that you can add to your URLs and get more insights in your analytics reports. I believe it may be because UTM parameters are so deceptively simple. Whenever I read tweets and blog comments about UTM parameters, it seems there is a lot of confusion around them. ![]()
0 Comments
Leave a Reply. |